http://ujbee.com/index.php/UJBEE/issue/feed 2026-08-29T08:08:47+00:00 Professor Effiong E. Asuquo - Editor-in-Chief effiongeasuquo@uniuyo.edu.ng Open Journal Systems <p>UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) is an international, multidisciplinary, peer-reviewed journal that publishes original research, theoretical contributions, and review articles in Business Education, Entrepreneurship, Information &amp; Communication Technology, and Related disciplines.</p> <p>We welcome high-quality manuscripts that advance knowledge and show methodological rigor across various disciplines.</p> <p>For further details or enquiries, please contact the following:-</p> <p><strong>Professor Effiong E. Asuquo - Editor-in-Chief ( <a href="mailto:effiongeasuquo@uniuyo.edu.ng"><u>effiongeasuquo@uniuyo.edu.ng</u></a></strong></p> <p><strong>08030673110</strong>) or <strong>Samuel D. Udo (Managing Editor) at <a href="mailto:udosamueld@gmail.com"><u>udosamueld@gmail.com</u></a></strong></p> <p>08038943171 or Eneawaji F. Ukoima (Editorial Secretary) at<a href="mailto:eneawajiukoima@uniuyo.edu.ng"><u> eneawajiukoima@uniuyo.edu.ng.</u></a> 08029748687.</p> http://ujbee.com/index.php/UJBEE/article/view/66 2026-08-29T08:08:47+00:00 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP Vol. 3 No.2 , August 2026 ujbee@gmail.com

UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP Vol. 3 No.2 , August 2026 click on the PDF link to download the complete booklet

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/51 2026-08-29T02:54:16+00:00 BEATRICE ETIM EKPENYONG bekpenyong63@gmail.com PROF. NSINI AKPAN nsini.akpan@gmail.com UTIBE-ABASI DAVID ETOK utibe.abasi.eto@gmail.com

This study investigated the extent to which marketing mix influence sustainability of medium scale enterprises in Akwa Ibom State. The variables examined included products and price. Descriptive survey research design was employed for the study. The population of this study comprised 900 managers from the 275 registered medium scale enterprises in Akwa Ibom State. The sample size for this study comprised 269 managers of registered medium scale enterprises in Akwa Ibom State. The researcher-made instrument titled "Marketing Mix and Sustainability of Medium Scale Enterprises Questionnaire" (MMSMSEQ) was used for data collection. The instrument was validated by three research experts. The reliability coefficient index of 0.81 was obtained and adjudged the instrument reliable. Simple Linear Regression was used in answering the research questions and testing the null hypotheses at 0.05 level of significance. The findings of the study revealed that products and price significantly influence sustainability of medium scale enterprises in Akwa Ibom State. The study concludes that sustainability thrives where thoughtful marketing decisions are consistently made, monitored, and adjusted to meet the dynamic realities and needs of the business environment. It was recommended among others that medium-scale enterprise owners and managers should regularly reassess their pricing strategies to ensure they reflect customer purchasing power, cost realities, and competitive conditions.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/52 2026-08-29T03:02:49+00:00 BLESSING IFIOK ASUQUO blessurang@gmail.com DR. UYAI E. AKPANOBONG uyale.akpanobong@gmail.com UTIBE-ABASI DAVID ETOK utibe.abasi.eto@gmail.com

This study investigated the extent to which experiential learning strategies influence the academic performance of students in Financial Accounting in public secondary schools in Akwa Ibom North-East Senatorial District. Two specific purposes of the study, two research questions and two hypotheses guided the study. Descriptive survey research design was used in this study. The area of this study is Akwa Ibom North-East Senatorial District. The population of the study comprised 2236 senior secondary three (SS3) students in 2025/2026 academic session offering Financial Accounting in all the 86 public secondary schools in Akwa Ibom North-East Senatorial District The sample size for this study comprised 329 senior secondary three (SS3) students offering financial accounting in the 86 public secondary schools in Akwa Ibom North-East Senatorial District. The researcher-made instrument entitled “Experiential Learning Strategies Questionnaire” (ELSQ) was used to collect data for the independent variable while a standardized test (Result from Senior Secondary two (2) Mock Examinations) was used to obtain data on the academic performance of financial accounting students. The instrument developed by the researcher was given to three research experts for face-validation. Cronbach’s Alpha statistics was used to obtain the reliability coefficient of 0.86. The data collected were analyzed using simple linear regression for the research questions as well as test the statistical significance of the null hypotheses at 0.05 level of significance. The findings of the study revealed that experiential learning strategies influence academic performance of students in Financial Accounting in public secondary schools in Akwa Ibom North-East Senatorial District. It was concluded that students learn financial accounting concepts more effectively when they are actively involved in the learning process rather than positioned as passive recipients of information. It was recommended among others that Financial accounting teachers should regularly incorporate simulation activities such as mock business transactions, ledger preparation, and financial statement exercises into classroom instruction.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/53 2026-08-29T03:11:13+00:00 Chinyere Goodluck Ahaneku chinyere.ahaneku@gmail.com Dr. Samuel D. Udo drudo.sam@gmail.com

This study examined emotional intelligence and stress management among Business Studies teachers in public secondary schools in Akwa Ibom State, Nigeria. The study was guided by five specific objectives, five research questions and five research hypotheses. A correlational research design was adopted for the study The population for the study comprised 720 Business Studies teachers in public secondary schools in Akwa Ibom State A sample size of 257 Business Studies teachers obtained using Taro Yamane's formula and selected using a multistage sampling technique was used for the study. The researcher developed instrument used in collecting data for the study was titled "Emotional Intelligence and Stress Management of Business Studies Teachers Questionnaires (EISMBSTQ)" The instrument was structured using a four-point rating scale and duly validated by three experts in the Faculty of Education and Faculty of Vocational Education, Library and Information Science, all in University of Uyo, Uyo Cronbach Alpha statistics was uied to obtain a reliability coefficient of 0.861 for the EISMBSTQ Regression analysis statistic was used in answering the research questions and in testing the null hypotheses at 0.05 level of significance. The findings of the study revealed that self-awareness, self-regulation, self-motivation, social awareness and empathy significantly influence stress management among Business Studies teachers in Akwa Ibom State Recommendations made among others included. teacher-training institutions should incorporate self-awareness development programmes into their instructional curriculum to help Business Studies teachers identify and understand their emotional triggers. This will enable teachers to recognize stress early and apply appropriate coping strategies Also, education authorities should strengthen programmes that enhance social awareness through cooperative learning, peer interaction and communication training Improved social awareness will help teachers build supportive relationships that reduce overall stress levels

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/54 2026-08-29T03:17:52+00:00 Aniefiok Isaac UDOESSIEN aniefok.udoessien@gmail.com Prof. Ezekiel F. Akpan ezekiel.akpan@gmail.com Dr. Commy Precious Goddymkpa commy.goddymkpa@gmail.com

The study determined the influence of mentoring strategies on the professional development of secondary school teachers in Akwa Ibom North-West Senatorial District. The research design for this study was a cross-sectional survey. The population for the study was 3,533 secondary school teachers in 99 public secondary schools in Akwa Ibom North-West Senatorial District comprising ten local government areas. A sample size of 346 secondary school teachers was determined using Krejcie and Morgan sample size determination Table while multistage sampling process of simple random sampling, systematic random sampling and proportionate random sampling techniques were used to sample the respondents. The data for this study were collected using a structured questionnaire titled “Mentoring Strategies and Teachers’ Professional Development Questionnaire” (MSTPDQ). The trial test approach of reliability was adopted and the instrument yielded a reliability coefficient of 0.86 using Cronbach Alpha statistics. The instrument was administered by the researcher with the help of three research assistants who were duly briefed on the administration procedure. Mean statistics was used to answer the research questions and independent t-test was deployed to test the null hypotheses at .05 level of significance. Findings of the study showed that there is a high influence of goal setting and best practice modelling on the professional development of secondary school teachers. Furthermore, there was no significant difference in the mean response of male and female secondary school teachers on the influence of mentoring strategies on the professional development of secondary school teachers in Akwa Ibom North-West Senatorial District. It was concluded that goal setting and best practice modelling mentoring strategies highly influence the professional development of secondary school teachers irrespective of gender in Akwa Ibom North-West Senatorial District. It was recommended among others that Ministry of Education should organise training programmes that prioritise the demonstration and discussion of effective teaching strategies for mentoring teachers among Heads of Departments as this would help them empower teachers to adopt and adapt these best practices.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/55 2026-08-29T03:26:28+00:00 Christiana Vincent ESSIEN christiana.essien@gmail.com Prof. Effiong E. Asuquo asuquo.effiong@gmail.com

The study examined workplace designs and job performance of academic staff of State polytechnics in South South, Nigeria. The study was guided by three research questions and three research hypotheses. Correlational research design was adopted for the study. The population of the study consisted 1762 academic staff of State polytechnics in South-South Nigeria. A sample size of 326 academic staff in State polytechnics was obtained using Taro Yamane’s formula. The sample was selected for the study using proportionate and simple random sampling technique. The researcher-developed instrument used in collecting data for the study was titled “Workplace Designs and Job Performance Questionnaire (WDJPQ)”. The instrument was structured using a four-point scale and duly validated by three experts in the Faculty of Education and Faculty of Vocational Education, Library and Information Science, all in University of Uyo, Uyo. Cronbach Alpha statistics was used to obtain a reliability coefficient of 0.86 for the WDJPQ. Regression analysis statistics was used in answering the research questions and in testing the null hypotheses at 0.05 level of significance. The findings of the study indicate that office layout, furniture and lighting significantly influence job performance of academic staff of State polytechnics in South-South, Nigeria. Recommendations made, among others, include; Polytechnic management should ensure that office layouts are well planned to promote effective movement, accessibility and interaction among academic staff. Adequate office space should also be provided to enable staff perform their teaching, research and administrative responsibilities efficiently. Also, Polytechnic authorities should provide comfortable and ergonomic office furniture that supports the health and productivity of academic staff. The furniture provided should be durable, functional and suitable for the academic tasks carried out by staff members.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/56 2026-08-29T03:52:54+00:00 Idorenyin Uwem Enyong udo.uwem@gmail.com DR. SAMUEL D. UDO dr.sam.udo@gmail.com

This study determined the relationship between stress control and job performance of Business Education lecturers in public universities in South-South, Nigeria. Two objectives were used to formulate two research questions and hypotheses. The literature review was carried out based on the sub-independent variables. A correlational research design was adopted for the study. The population for this study comprised 160 business education lecturers in public universities in South-South, Nigeria. The researcher developed a structured questionnaire entitled “Stress Control and Job Performance of Business Education Lecturers Questionnaire (SCJPBELQ)”, which was used for data collection. The instrument was given to three research experts, two from the Department of Business Education, Faculty of Vocational Education, Library and Information Science and one from the Department of Psychological Foundations of Education, University of Uyo, for face-validation. The findings revealed positive and significant relationships between stress control measures and job performance, indicating that lecturers who exercise regularly and balance workloads, perform better in teaching, research, and service. The study concluded that stress control is essential for productivity, job satisfaction, and institutional effectiveness. It was recommended among others that government and each university should adopt supportive policies such as equitable workload distribution, wellness programmes and awareness on healthy living to sustain lecturers’ wellbeing and enhance educational outcomes.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/57 2026-08-29T04:58:58+00:00 EFFIONG E. EBIEME effiongebieme7@gmail.com

This study investigated the influence of strategic human resource management (SHRM) practices on organisational performance (OP) within the Nigerian National Assembly (NASS), with specific focus on the implications for Business Education. This study became necessary due to the paucity of literature on SHRM and OP in the Nigerian Legislature. A descriptive research design was adopted. The population of the study was 3,000. The sample size comprised 353 staff members, determined using the Taro Yamane formula. A stratified sampling technique was used. The instrument used for data collection was the “Strategic Human Resource Management and Organisational Performance Questionnaire (SHRMOPQ). Simple regression analysis was used in testing the null hypotheses. The results indicated a positive, significant influence of strategic resourcing, learning and development, and performance-based rewards on OP in NASS. The findings provide critical insights for business educators to redesign strategic management and HR curricula, ensuring future graduates possess the competency to leverage human capital for optimal OP. The study concluded that SHRM is the fundamental engine required to drive OP within the NASS. It was, therefore, recommended that NASC should, in future recruitment exercises, move beyond state-by-state distribution to include competency-based examinations specifically designed to test internet networking and current technology competencies. It was also recommended that NASC should institutionalise work-based learning partnerships with Business Education in Universities like the University of Uyo, Uyo, Nigeria.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/58 2026-08-29T05:04:59+00:00 Ukeme Samuel INYANG Kemy1der@gmail.com Stella M. USEN, PhD Stella.usen@gmail.com Anietie Bello INYANG, PhD anietienng@gmail.com

The main purpose of the study was to examine the extent to which in-service training and recruitment as human resource management practices influence teachers’ job performance in public secondary schools in Akwa Ibom North-West Senatorial District. A descriptive survey design was adopted for the study. The population for the study comprised 3144 teachers of the 102 public secondary schools in Akwa Ibom North-West Senatorial District. A total of 355 teachers constituted the sample size for the study. An instrument titled the Influence of In-service training and recruitment on Teachers’ Job Performance Questionnaire (IIRTJPQ) was used for data collection. Three experts from the University of Uyo, Uyo validated the instrument. Cronbach Alpha statistical technique was used to determine the reliability of the instrument which yielded 0.97 reliability co-efficient. The data were analysed using simple regression. R2 was used to answer the research questions, and the regression's F-value was used to test the null hypotheses at the 0.05 level of significance. The findings showed that the extent to which in-service training and recruitment influence teachers’ job performance in public secondary schools in Akwa Ibom North West Senatorial District is very low. The extent to which in-service training and recruitment influence teachers’ job performance in public secondary schools in Akwa Ibom North West Senatorial District is statistically significant. It was recommended among others that Government should organise regular in-service training programmes to enhance teachers' skills and knowledge for optimum performances.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/59 2026-08-29T05:12:44+00:00 Nseobong James Effiong nseobong.james.effiong@gmail.com Elsie Udo Sunday elun4528@mal.com

The study investigated the relationship between entrepreneurial management skills and performance of Small-scale business enterprises in Eket Local Government Area, Akwa Ibom State. Two research questions and two hypotheses were formulated to guide the study. The study adopted a correlatonal research design. The population of the study comprised 1389 managers in registered small-scale business enterprises in Eket Local Government Area, Akwa Ibom State. The sample size for the study was 311 respondents drawn from the target population using Taro Yamane formula through simple random sampling technique. The instrument entitled ‘‘Entrepreneurial Management Skills and Performance of Small-scale Business Enterprises Questionnaire (EMSPSBEQ)’’ was used to generate data for this study. Face validation of the instrument was adopted in this study. The reliability of the instrument in this study was established using trial test reliability method. The data collected from the two instrument were subjected to analysis using Cronbach Alpha reliability coefficient statistics and the overall reliability coefficient of 0.88 and 0.83 was obtained which was deemed adequate for the study. Pearson Product Moment Correlation was used in answering the research questions and in testing the null hypotheses at 0.05 level of significance. The result from the study indicated that there is a relationship between entrepreneurial management skills and performance of Small-scale business enterprises in Eket Local Government Area, Akwa Ibom State. The study recommended that entrepreneurs should strive to acquire entrepreneurial management skills as this will help to improve performance of their businesses. Also, training on entrepreneurial management skills should be carry out periodically to enable them to develop the ability to their business enterprises effectively.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/61 2026-08-29T05:20:49+00:00 Mbetobong John AKPAN mbetobong.james.akpan@gmail.com Dr. U. E. Akpanobong dr.akpanobong@mail.com

This study was carried out to examine the extent to which Information and Communication Technology (ICT) skills predict employability of Office Technology and Management graduating students in Public Polytechnics in South South, Nigeria. The study was guided by two research questions and two research hypotheses. A correlational research design was adopted for the study. The population of the study consisted of 2,254 Office Technology and Management graduating students. Taro Yamane’s formula was used to obtain a sample size of 375 Office Management and Technology graduating students for the study. The sample was obtained using a ltistage sampling technique. The researcher developed an instrument tagged “Information and Communication Technology Skills and Employability of Students Questionnaire (ICTSESQ)” for collecting data. The instrument was face validated by three experts in Faculty of Education and Faculty of Vocational Education, Library and Information Science respectively, all in University of Uyo, Uyo. Cronbach Alpha Statistics was used to obtain a reliability coefficient of 0.86 for the ICTSESQ. Regression Analysis statistics was used in answering the research questions and in testing the hypotheses at 0.05 level of significance. The findings of the study revealed that internet surfing and video conferencing skills significantly predict the employability of Office Technology and Management graduating students in public Polytechnics in South South, Nigeria. It was recommended that Office Technology and Management curricula should incorporate structured training on effective internet surfing skills, including information search, evaluation and ethical use of online resources. Students should be encouraged to engage in research-based and online collaborative tasks that enhance their ability to use the internet productively for office-related functions. Also, polytechnics should integrate video conferencing tools into teaching and learning processes to familiarize students with virtual communication platforms. Regular use of online meetings, presentations and virtual collaborations will help students develop confidence and professionalism required in modern workplaces.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/62 2026-08-29T07:11:22+00:00 Martha Maeyen USEN martha.maeyen.usen@gmail.com Prof. Effiong ASUQUO asuquo.effiong@gmail.com Eneawaji F. Ukoima eneawaji.ukoima@gmail.com

This study examines the effect of Blended and Flipped classroom teaching strategies on students’ Academic performance in business studies in private secondary schools in Akwa Ibom State, Nigeria. Two research objectives, questions and hypotheses were formulated to guide the study. The population of the study comprised 7,5000 Junior Secondary Two (JSS 2) students in private secondary school in Akwa Ibom State. 200 students constitute the sample for the study. The research instrument employed for data collection was Business Studies Performance Test (BSPT). A quasi-experimental design was used, involving Blend teaching strategy and the other with flipped classroom teaching strategies in two business studies topics, reception office and office correspondence. The participants’ performance was measured and compared using pre-test and post-test. The instruments consisted of thirty (30) multiple questions. The instruments were presented to two research experts for face validation from the Department of Business Education, Faculty of Vocational Education, Library and Information Science, University of Uyo. Data obtained were analyzed using Pearson Product Moment Correlation (PPMC) and a reliability co-efficient of 0.87 was obtained. The researcher developed two lessons plan for the study. These were blended and Flipped classroom lessons plan. Mean statistics was used in answering research questions, while analysis of co-variance (ANCOVA) was used to test research hypotheses at 0.05 level of students’ academic performance in the study area. The study concludes that Blended and Flipped classroom teaching strategies positively impact students’ academic performance in Business Studies. This study recommends among other that Blended and flipped classroom teaching strategies should be included into the curriculum. This would enhance students’ engagement and provides valuable insight for educators, curriculum planners and policy makers aiming to improve teaching strategies in Business Studies.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/63 2026-08-29T07:19:51+00:00 Prof E. E. ASUQUO asuquo.effiong@gmail.com ELSIE UDO SUNDAY elsie.udo@gmail.com

This paper, titled Artificial Intelligence on business education; a multidisciplinary approach to transforming learning, innovation and industry, shows how Artificial Intelligence (AI) is fundamentally reshaping business education by transforming both the content and methods of teaching, preparing graduates for data-driven, algorithmically enhanced workplaces. Unlike prior technologies, AI introduces predictive analytics, automation, adaptive decision-making, and autonomous systems, demanding that graduates possess technical fluency, strategic integration skills, and ethical awareness. Employers increasingly require professionals capable of applying AI to create business value while addressing challenges such as bias, privacy, and transparency. Business faculties are responding by embedding AI across curricula, offering experiential learning through AI labs, simulations, capstone projects, and executive programs, thereby bridging theory and practice. A multidisciplinary approach is essential, combining computer science, statistics, business knowledge, organizational behaviour, design thinking, ethics, and pedagogy. This convergence ensures students develop both technical competence and managerial, ethical, and strategic insights. AI also enhances learning through personalized adaptive pathways, intelligent tutoring, automated assessment, immersive simulations, and faculty augmentation, fostering engagement, critical thinking, and applied problem-solving. Key competency areas for students include foundational literacies in AI and data, applied technical skills, business integration, governance and ethics, human–AI teamwork, and innovation. Ethical, legal, and social considerations, such as academic integrity, bias mitigation, privacy, equity, and institutional governance, must underpin AI education. Successful integration also requires institutional transformation, including faculty development, industry partnerships, robust infrastructure, and policy frameworks. In conclusion, AI is both a technological imperative and pedagogical responsibility. When strategically embedded, it enables business schools to cultivate graduates who can lead AI-driven transformation responsibly, ethically, and effectively across industries

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE) http://ujbee.com/index.php/UJBEE/article/view/64 2026-08-29T07:24:54+00:00 Joseph Sunday Udo joseph.sunday.udo@gmail.com M. S. Ussen ms.usen@gmail.com Imaobong Obot imaobong.obot@gmail.com

The study determined the extent to which Digital Learning Tools predict students’ academic engagement in Financial Accounting in Private Secondary Schools in Akwa Ibom North-East, Nigeria. To achieve the purpose of the study, three objectives and research questions were raised, and three null hypotheses were formulated. Descriptive research design was used. Population comprised 473 senior secondary school (SS1-SS3) students offering Financial Accounting in fourteen private secondary schools, in Akwa Ibom North-East. Sample size was 303 Financial Accounting Students, determined via Taro Yamane (1967) formula. “Digital Learning Tools and Students’ Academic Engagement Questionnaire (DLTSAEQ)” was used for data collection, validated by three experts. Reliability coefficient of 0.83 was obtained using Cronbach Alpha statistics. R and R2 values of simple linear regression were used to answer the research questions, while F-values of simple linear were used to test the hypotheses. The findings of the study revealed that, digital textbooks, learning management systems, accounting simulation software, educational mobile applications and online assessment tools significantly predict students’ academic engagement in Financial Accounting in private secondary schools in Akwa Ibom North-East, Nigeria. The study concluded that digital learning tools highly predict students’ academic engagement in Financial Accounting in Private Secondary Schools in Akwa Ibom North-East, Nigeria. It was recommended, among others, that regular capacity building programmes should be organised for teachers and school administrators to enhance their ICT literacy and digital teaching competence.

2026-08-29T00:00:00+00:00 Copyright (c) 2026 UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP (UJBEE)