PROF. EFFIONG E. ASUQUO; PETER ACHAR NYIAM. DIGITAL MARKETING STRATEGIES AND BRAND LOYALTY OF UNIVERSITY LECTURERS FOR TABLE WATER PRODUCT IN CROSS RIVER STATE, NIGERIA. UNIUYO JOURNAL OF BUSINESS EDUCATION AND ENTREPRENEURSHIP, [S. l.], v. 3, n. 3, p. 133–141, 2026. Disponível em: https://ujbee.com/index.php/UJBEE/article/view/82. Acesso em: 5 nov. 2026.