Etok, Utibe-Abasi David, Prof. Ezekiel Akpan, Nsini Akpan. SOCIAL MEDIA MARKETING AND OPERATIONAL SUSTAINABILITY OF SMALL SCALE BUSINESSES IN AKWA IBOM NORTH-EAST SENATORIAL DISTRICT. UJBEE [Internet]. 2025 Aug. 28 [cited 2026 Jul. 6];1(1):82-9. Available from: https://ujbee.com/index.php/UJBEE/article/view/13